Unrealistic SEO Expectations

One of the biggest problems we face as an SEO company is a client having unrealistic expectations about what SEO can achieve. There are a lot of cases where it feels like clients seem to think SEOs have a direct line to Google and when they pay for work done we will...

The LinkBait Debate: Spam or not?

So there has been a lot of mention about linkbait over the past few months. Some SEOs seem to treat it as the be all and end all when it comes to promoting a site. While I have no doubt it can be superb for a promoting a site by generating incoming links and, in my...