Instagram Shopping comes to the UK

After a year-long trial in the US, Instagram is spreading its ‘shoppable’ tags to eight other countries in advance of a potential global rollout. This new feature allows users to shop directly by using virtual price tags that are overlaid onto posts....

Number of sales up, Value of sales down

The number of people who made purchases on-line in February grew by 13% according to IMRG although the average amount each customer spent dropped across all categories except gifts (up by 36%), health and beauty (up by 8%) and lingerie (up by 9%) which is probably...