Google Groups can be leveraged in certain aspects of SEO, particularly in terms of content creation, community engagement, and potentially backlink generation. However, it’s important to understand the limitations and best practices when considering Google Groups in your SEO strategy. Can Google Groups Be Indexed? Yes, content on public Google Groups can be indexed by…
Google Groups is a versatile platform provided by Google, designed to facilitate group communication and collaboration. It’s often used for discussions, information sharing, and project coordination among communities, organisations, and teams. The service provides a centralised platform for users to create and participate in online forums and email-based groups. Key Features of Google Groups: Uses…
Many website owners have breathed a sigh of relief that Google has delayed the algorithm update, which will look at Core Web Vitals as part of the ranking process until June. During the processing of optimising page speed, I have noticed that the Google PageSpeed Insight tools is not quite as easy to understand as…
Online reviews can make or break a business nowadays, which has unfortunately made reviews become a bit of a commodity with a lot of underhanded behaviour. Similar to Amazon reviews, there is a growing number of cases where businesses are being caught out buying reviews. Google has a lot of fake reviews Similarly, a lot…
I never used to pay Google Search Console much attention, only occasionally logging in to checkup, or when I get an email about warnings. However, that has changed in the past year, and it is now one of the tools I use daily to make sure things are running smoothly and to identify problems as…
Managing a lot of websites, we see all sorts of link building techniques for SEO. Nowadays the vast majority of these are guest posts, either free or paid, then some form of link insertion either for broken links, additional resources or just paid. Recently we have been inundated with emails adopting a new method (new…
Google has a lot of audience targeting settings within their AdWords tool. For example, you can target users that have been to your website before, which should hopefully have a higher conversion ratio than targeting generic users. It is possible to use even more targeted lists than this, and for a while now Google has…
One of the critical aspects of SEO is to establish realistic goals, and in the past, it is something we have not always done ourselves for our own projects, as well as some of our clients. It is all too easy to look at a website and say I want to rank for X, Y,…
[vc_row][vc_column][vc_column_text css=”.vc_custom_1514535403603{margin-bottom: 0px !important;}”]With the new year upon us, we thought it would be good to highlight some SEO trends we predict for 2018. Over the year’s Search Engine Optimisation (SEO) has become increasingly difficult, and it is essential to keep on top of what is recommended and what is not. Back in the day…
SEMRush has an interesting post on the cost and effectiveness of trying to run SEO in-house. They focus on Enterprise SEO where the in-house team will be costing over $500k per year, which is a bit beyond the size and scope of Dolphin Promotions. However, we feel that the points can be scaled to an…