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Google has a lot of audience targeting settings within their AdWords tool. For example, you can target users that have been to your website before, which should hopefully have a higher conversion ratio than targeting generic users. It is possible to use even more targeted lists than this, and for a while now Google has…
Following Google’s Shopping move from free to paid there has been a huge drop in the number of shopping results that are shown up in the organic/universal listings within Google.com Example of universal search Searchmetrics produced a report showing that in January 2012 shopping results appeared in 20% of universal search integrations, however by…
We are proud to be based in Blackpool and we want to help out local business as much as possible. That’s why we are offering a 20% discount on all our web design projects that use WordPress. This means you can have a fully manageable website that has been professionally designed, emails, and hosting for…
Sites developed with WordPress have been under attack from a botnet of tens of thousands of computers for the past week. The botnet is using a brute force attack on the admin users to try and gain access to the sites administration. Once within the administration the hackers will be able to insert malicious code…
With the General Data Protection Regulation (GDPR) looming you will no doubt be bombarded with emails from companies asking you to accept their new policies. This applies to all websites or any business that handles data, so basically every business. We have already covered some key areas of the GDPR but one area we think…
Google wants to protect searchers from bad merchants and could potentially drop rankings for websites that have a history of bad customer service later this year. The news came during the “How to Rank Better in Google & Bing” session at the SXSW conference in Austin. Google’s chief web spam fighter Matt Cutts responded to…
